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Toyota is well-known for reliability, which is a major factor to think of when buying a truck. But another factor is resale value, which can really pay off in the long run.

Here we meet two Toyota Tundra owners—Eddie and Shane—and present them with the prizes of a lifetime, which represent the retained value at resale by buying a Toyota Tundra instead of the competition. It's why the Toyota Tundra is not only a tough truck, but a smart buy as well.


Check out the other videos in our 2017 Toyota Tundra. Tough Truck, Smart Buy series.
 
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